Ronaldo to open new Pestana hotel in Morocco

Pestana CR7 Lifetyle Hotel, Marrakech, Morocco.

Cristiano Ronaldo and the Pestana Hotel Group are set to build another hotel under the Pestana CR7 Lifestyle Hotels brand.

Despite being named by Forbes as the world’s highest-earning athlete with a gross income of $93m, the 32-year-old Real Madrid forward is not resting on his riches. With four Pestana CR7 Hotels already spread across three continents in the cities of Lisbon, Funchal, Madrid and New York, the iconic Portuguese player seeks to add another.

Pestana CR7 Hotel, Funchal
Pestana CR7 Hotel, Funchal

This time, his stop is Africa – Marrakech in Morocco, to be precise. According to ESPN, work is underway for a 4-star hotel to be open for business in 2019. It is believed that Cristiano Ronaldo and the Pestana Hotel Group have a budget of €40 million in place for the completion of the 168-room hotel.

Pestana CR7 Lifestyle Hotel, Funchal
Inside look: Pestana CR7 Lifestyle Hotel, Funchal

It is purported that upon completion the hotel will be leased out to Moroccan investment group, M Avenue. The organization will then own and finance the fifth hotel under the Pestana CR7 Lifestyle Hotels brand.

“Cristiano Ronaldo is an outstanding sportsman who has become an icon with global reach.

“It is certainly a lot faster and easier to enter new markets where the Pestana brand is not known yet,” a Pestana Hotel Group source stated in an interview with ESPN.

“Our focus right now is in these five hotels but we are always analyzing new opportunities in markets where the lifestyle segment is strong and the brand will be cherished.”

Cristiano Ronaldo and the Pestana CR7 Lifestyle Hotel
Cristiano Ronaldo and Chair of the Pestana Group, Dionísio Pestana, in one of the rooms at the hotel in Funchal

It is worth noting that Cristiano Ronaldo only opened the first of his chain of hotels just two years ago in his hometown of Madeira, Funchal.

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Emmanuel is a very vibrant writer from Ghana. Young but not small. Humble but full of hunger to learn and confidence to achieve greater heights in the world of online journalism. Emmanuel is passionate about the Beautiful Game with special love for English giants Manchester United and their former number 7 icon, Cristiano Ronaldo. In his leisure time, he loves writing and reading practically anything; old notes, e-books, articles... you name it! The Accra native and devoted Christian also loves drawing, swimming, watching and playing football both on the field and via FIFA video games. At times, Emmanuel loves to find himself alone at the beach and in nature.


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